Affiliate Roundup: Tech Tools, TikTok, and More

This week in FMTC’s Affiliate Roundup: Are you up on the latest tech trends in affiliate? Is your company ready to say goodbye to third-party cookies? Are you present where your customers are looking for coupons? Stay updated with the latest topics in affiliate marketing!

Best Practices, Explainers and Predictions

5 Ways The Industry Can End Third-Party Cookies

Tips on how to protect your business from the impending demise of the third-party cookie.

Source: Ad Exchanger

‘You will be surprised’: The ’30-second search’ which could save you hundreds of pounds

Where customers search for coupons.

Source: Express

Four Moments That Changed Performance Marketing Forever

The four movements in the past 15 years that pushed the performance marketing industry forward.

Source: mThink

How To Use Affiliate Links on TikTok

TikTok best practices for affiliates.

Source: Geniuslink

Case Studies, Profiles and Awards

Announcing PMA Officers For 2023

Four officers have been elected for this year.

Source: PMA

Events, Webinars and Podcasts

The Performance Marketing Association And The Effects Tech Trends Will Have On Affiliate Marketing

A conversation with PMA’s Tricia Meyer on today’s tools.

Source: Affiliate Marketing Podcast

Affiliate Adjacent

Amazon ends ‘Smile’ charity program

After Amazon lays off thousands of employees, it also gives its charity program the axe.

Source: Digital Commerce 360

How Albertsons Is Piloting Pinterest’s New Clean Room

Albertsons and Pinterest pilot clean room.

Source: Ad Exchanger

Instagram removes Shop tab from its homepage: What will the impact be?

Meta reorients to focus on ad revenue.

Source: Econsultancy

ThriveCart, which sells tools to build e-commerce carts, raises $35M

E-commerce solution ThriveCart raises $35 million during funding round.

Source: TechCrunch

Twitter, Meta Share Of National Ad Spending Plummet As TikTok Soars

Meta loses some footing in national ad spend.

Source: MediaPost