This week in FMTC’s Affiliate Roundup: We saw news of acquisitions and launches this week. Just in time for the holiday shopping season, Bolt launched its Shopper Assistant integration. Meanwhile, impact.com rolled out its Agency Partner Program. Read on for this week’s affiliate news!
M&A, New Entrants and Raises
Global Savings Group to acquire brand and domain Coupons.com
The Munich-based company to acquire U.S.-based Coupons.com.
Source: Global Savings Group
Wildfire Systems Announces Strategic Investment from Citi Ventures
Citi Ventures invests in fintech company Wildfire Systems Inc.
Source: Cision
Features
Bolt launches virtual Shopper Assistant for easier access to personalized experiences
Bolt’s new integration aims to decrease friction in signing up for a retailer’s account.
Source: TechCrunch
impact.com Launches New Global Agency Partner Program, Helping Agency Partners Grow, Drive More Value for Customers
impact.com launches the Agency Partner Program.
Source: impact.com
Affiliate Adjacent
Memo: The Rise of B2B eCommerce
Like shoppers, businesses turned to eCommerce during the pandemic.
Source: 2PM