Affiliate Marketing News 11-17-20
The text that accompanies each article is a summary or a quote from the respective article. As always, if you have an affiliate marketing news story that you’d like us to share, there is a submission link at the bottom of this post.
How to Create a Gift Guide with SEO, Marketing & Monetization Tips
Create high-quality gift guides and pick the right modifiers for SEO.
Source: Adam Riemer
Common KPIs in Affiliate Marketing
There are 9 KPIs that most high-performance affiliate marketing programs should pay attention to.
Source: Acceleration Partners
Content is King
To say the swell in content partner performance in affiliate marketing is a trend, doesn’t even come close to the truth.
Source: Pepperjam
Google Encourages Advertisers to Use Broad Match to Improve Performance
Google plans to start serving Recommendations when using broad match in Google Ads, making it easier to benefit from the strategy and gain better performance.
Source: MediaPost
The Role of Social Media in Affiliate Marketing and How to Best Utilize It
Six tips to leverage social media for your affiliate marketing program.
Source: AM Navigator