Merchant Spotlights
FMTC Featured Merchant: InsideTracker
July 7, 2022
February 17, 2023
This week in FMTC’s Affiliate Roundup: AI remains a hot topic in the affiliate space, so in this roundup, we’ve included a wide coverage. Which AI tools should you consider for your business? And, on the other end of the spectrum, what obstacles might affiliates face as big publishers add AI integration? Learn about these topics and more below!
Case Studies, Profiles and Awards
Digital Coupons Market to Reach Worth of US$ 29.7 Bn by 2031
New research report addresses global affiliate marketing projections through 2031.
Source: openPR
Super Bowl TV Spots Present Opportunities for Major Brand Collaborations, Inviting Affiliate Plays for the Post-Game
How affiliate can still score after the Super Bowl.
Source: Hello Partner
Events, Webinars and Podcasts
Webinar: Should You Invest in AI This Year?
A look at the types of AI tools available for affiliate marketing.
Source: Hello Partner
Affiliate Adjacent
AI Won’t Kill SEO, but Plan Anyway
Four possible outcomes of AI use in affiliate.
Source: Practical Ecommerce
Amazon is taking more than half of each sale from its merchants while laying off Zappos workers
Amazon raises merchant fees amid even more layoffs.
Source: Digital Commerce 360
The Bing Sting: Publishers Have Reason To Worry About Tool, Critic Warns
Why Bing’s AI integration might generate challenges for affiliate.
Source: MediaPost
The Retailer Speaks: Online retailers must rely on conversion to achieve 2023 growth plans
Surveyed retailers indicate which areas they’ll be prioritizing investments this year.
Source: Digital Commerce 360
Social app and influencer commerce revenues are underreported by 245%
Current stats on social commerce might not paint the whole picture.
Source: Business of Apps