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Technology and innovation have been a driving force in affiliate. This week, we’re looking at new platforms to consider when expanding your affiliate marketing reach. We’re also looking at plugins to make tracking easier, and why testing your tracking methods should be part of your workflow. These and more in this week’s Affiliate Roundup!
Best Practices, Explainers and Predictions
10 Best Affiliate Marketing Plugins for WordPress in 2022
Plugins to consider to make it easier to share and track affiliate links.
Source: SeedProd
Affiliate Revenue: still a publisher’s best eCommerce bet?
A look back at affiliate in the Covid era.
Source: Sovrn
Building an Affiliate Strategy for the Highly Regulated Financial Sector
Financial advertisers tackle the challenges of compliance as they dive deeper into affiliate.
Source: PerformanceIN
Debunking Five Myths About Affiliate Marketing
Demystifying incorrect assumptions about affiliate marketing.
Source: Forbes
New Frontiers in Digital Present Fresh Ways to Reach Consumers
Three new platforms to expand your affiliate marketing program.
Source: CJ
Why You Should Stop Using Coupons
Coupons influence shoppers to spend more money (merchants, take note!).
Source: The Ascent
Events, Webinars and Podcasts
Affiliate Program Tracking Testing
Why you should be testing your affiliate program tracking.
Source: Profitable Performance Marketing Podcast
Awin Talks: Interviews with Urlaubstracker and ufurnish.com
Conversations with Anke Mesloh of Urlaubstracker and Ray Wright of ufurnish.com on using affiliate marketing in their respective sectors.
Source: Awin