Affiliate Roundup: Adidas sets student-athletes up to score affiliate revenue

We curated a short list of noteworthy affiliate news this week! One post we think you’ll find helpful focuses on the best time to reach your audience. We’ve been following many of these best practices. What about you?

This article and more in FMTC’s Affiliate Roundup!

Case Studies, Profiles and Awards

Adidas creates paid affiliate program for more than 50K student-athletes

A big win for college athletes, who can now earn a profit off their name and likeness.

Source: Retail Dive

Rebecca Stern And Jenna Walsh Announced As PMA Council Chairs

Stern takes on the role of Compliance Council Chair, while Walsh assumes the role of the Measurement and Insights Council Chair.

Source: PMA

Affiliate Adjacent

The Best Time to Reach your Audience

Best practices for engaging your audience – in three ways.

Source: Powerhouse Affiliate

Instagram expands its product tagging feature to all US users

Now anyone can tag products on Instagram posts, which lead to Instagram Shopping.

Source: TechCrunch

S’pore woman joins Ponzi-like e-commerce affiliate business scam group to reveal their tricks over chat

The writer infiltrates the group and reports the process (with screenshots!) of how the scammers get victims to fork over money.

Source: Mothership

New Martech Record eGuide: Online Marketplaces and Affiliate

BeAn overview of today’s most popular online marketplaces.

Source: Martech Record

Checkout is What’s Hot in Commerce Start-Ups and M&A

The race to be the next big checkout platform.

Source: Martech Record

ShopThing raises $10M to scale its live video shopping marketplace

The luxury brand marketplace raises $10 million in Series A funding.

Source: TechCrunch