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New Program Alerts – Keep Publishers in the Loop!
January 31, 2017
October 22, 2021
PayPal’s Potential Partner
Interesting news about partnerships this week speaks to the power of affiliate in e-commerce: PayPal considers a potential partner while Capital One announces integration with Button. This and more in FMTC’s Affiliate Roundup!
M&A, New Entrants and Features
PayPal Is Exploring a Purchase of Pinterest
According to unnamed sources “with knowledge of the matter,” PayPal is considering acquiring Pinterest, which may move the payment app closer to their ambition of becoming a “super app” like China’s Alipay.
Source: Bloomberg
Pinterest continues e-commerce evolution with AR, Amazon integration
Meanwhile, Pinterest builds up its Idea Pin feature with AR Try On tool and Amazon integration.
Source: CSA
Capital One Launches With Button’s Tap
Capital One Shopping integrates with Button’s Tap, allowing Capital One users access to Tap’s retail partners.
Source: Button
WhatsApp rolls out ‘Collections’ to make it easier to shop
The “Collections” feature allows businesses to organize their products into categories.
Source: TechCrunch
Case Studies, Profiles and Awards
That’s a Wrap…PI LIVE London 2021 is Complete, and Here Are Your IPMA Winners…
Congratulations to all the winners of this year’s IPMAs!
Source: PerformanceIN
Events, Webinars and Podcasts
Affiliate Marketing Podcast – CJ Affiliate with Linda O’Connell
Linda O’Connell, Senior Vice President of the UK and Ireland for CJ Affiliate, on Affiliate Marketing Podcast talks about the affiliate marketing growth and development.
Source: Affiliate Insider
Affiliate Adjacent
Coupons ‘in every crevice’: FBI shares more about Virginia Beach woman’s $31 million-plus coupon scheme
The FBI broke up a counterfeit couponer’s ring. FMTC in contrast provides legal coupons!
Source: WAVY News
If you have an affiliate industry story to share, let us know!