Affiliate Roundup: Affiliate Networks, Shopify and More

Affiliate Networks, Shopify and More

Businesses using Shopify can integrate with major affiliate networks via the Shopify App Store. Keep up with the latest news and developments in the affiliate space with FMTC’s roundup!

 

Best Practices, Explainers and Predictions

3 Different Ways You Can Monetize a Blog

Behind a freemium paywall. What’s worth noting: affiliate is the first strategy, but the author suggests replacing this with one’s own product. This may not be the best strategy because an affiliate will usually struggle to both create an audience and a product.

Source: Inc.

 

How to Run an Affiliate Marketing Program (and Have It Succeed)

Rolling Stone — first music, then politics, now . . . affiliate marketing advice?

Source: Rolling Stone

 

M&A, New Entrants and Features

Comvest Partners Announces Strategic Investment in Gen3 Marketing

Comvest announces strategic investment in veteran agency Gen3 Marketing.

Source: GlobeNewswire

 

Most major networks now on Shopify App Store

Most major networks, including Awin, Avantlink, CJ, impact, ShareASale now seem to be integrated in the Shopify App Store. This ease-of-integration may lead to many more merchants in the affiliate marketplace.

Source: Shopify

 

Affiliate Adjacent

Twitter To Pay $809 Million To Settle Investor Claims Over User Metrics

It’s helpful to remember that major platform claims about metrics, which justify advertising prices, may not be correct, as the settlement against Twitter reminds us. In contrast, the affiliate marketing channel leaves merchants aware and in control.

Source: MediaPost

 

Albertsons links with Pinterest to drive e-commerce sales

Whatever the financial terms of this deal, it’s another example of an affiliate-style partnership in our digital economy.

Source: Grocery Dive

 

If you have an affiliate industry story to share, let us know!